5 Mistakes to Avoid When Hiring a Freelance Writer

2010 March 14
by

How many of us despise to write? But you know you need to convey a strong thought on your website, in your newsletter, or through your press releases. A professional writer can make a dramatic alteration. Even if effective with a freelance writer should be a smooth road, occasionally you might find a few potholes. Don’t let these tribulations get you off track. Below are a few suggestions on what not to do when you’re looking to hire a supplier.

5. Insist on hiring a freelance writer with encounter in your specific diligence. After all, it will be simpler to work with someone who understands your manufactured goods, right? Not automatically. A writer who is new to your diligence will bring a fresh perspective to your campaign. Unless you are marketing a highly particular manufactured goods, your key marketing thought should be free of technical jargon. A strong thought will focus not on the features of your products, but the repayment to your customers. And a excellent writer will bestow this thought in clear, crisp language.

4. Don’t set a clear deadline. It’s simple to reckon that you’re in no rush, and you’d despise to difficulty your writer into producing a hastily written manufactured goods. But the best writers stake their reputations on assembly your deadlines. They’ll let you know if your deadline poses any tribulations. And do not let the writer start work without a clear mutual understanding of when he or she will end the scheme. You don’t want your work to be forgotten in the bottom of the writer’s in-box.

3. Have the freelance writer quote only an hourly rate. Is it better to work with a writer that charges $50/hour or $100/hour? The answer depends on the size of your scheme and how quickly the writer works. That writer with the dirt cheap hourly rate won’t seem like such a bargain when it takes him twice as long to complete your scheme. Some of this comes from encounter, some from the way each writer works. Before you hire a writer, make sure you know not only the rate your writer charges, but also how long the writer estimates the scheme will take.

2. Assume that, because you are effective with a design firm or ad agency, you don’t need a freelance writer. Web and graphic designers are designers, not writers. If their sparkling design does not highlight your written thought, you will lose customers. And many ad agencies hire out their own freelance writers and mark the cost up in your invoices. Save yourself these headaches and hire your own freelance writer whose only agenda is to serve you. Quality design firms and ad agencies will be pleased to work with whomever you bring to the table.

1. Don’t bother to go through a thorough analysis of the freelance scheme. Your freelance writer is a professional, right? And he or she has done this before and understands what your scheme is all about, right? Incorrect! Run from any freelance writer who doesn’t thoroughly discuss your company, your products or air force, and the scheme at hand with you. Better yet, question for a written analysis of your needs and what you expect from the supplier before any work starts. You’ll be far more pleased with the finished scheme if you take the time to verify that you both are on the same page about every last detail.

Avoid these potholes and hire a quality freelance writer. A excellent writer will drive new business to your company with a strong choice of words in your website, press releases, newsletters, and all of your marketing materials.

About the Author:

Beth Carter helps companies craft strong written materials, whether on line or in print. She want to talk to you about how fantastic prose could improve your sales. Visit her website at http://www.freelancewritingsolutions.com

Author: Beth Carter
Condition Source: EzineArticles.com
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